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Goal, published by Arthur Andersen to display business news stories, hired me to create a featured image for each story, as well as to edit as needed for SEO and readability as assignments passed my desk. I also created charts and graphs internal to each story as needed in a very heavy publishing schedule (6+ per day).

My Role  I was recruited into this role after several designers left soon after starting here. I found this work to be super exciting, and fun! I enjoyed creating images with a slightly humorous bent, and also editing copy and writing headlines as needed, having begun my career in editorial.

Personas' Traits Compared

Comparing traits among the personas,
their differences were clear.

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